The amount of people requesting for POCOPHONE F1 unboxing on my Youtube channel has been going crazy lately. It’s definitely not just this group of audience but amongst netizens globally whom have read and are aware of the announcement of this device by Xiaomi and how it actually has flagship specs for a super super low price.

Before we move on, I’d like to announce that the POCOPHONE F1 is going to be made available here in Malaysia! Here are the specs:

PROCESSOR: Qualcomm Snapdragon 845 with LiquidCool Technology
MEMORY: 6GB Ram + 64GB Rom / 6GB Ram + 128GB Rom
CAMERA: (Rear) 12MP + 5MP with AI scene detection, AI Beautify, AI portrait mode (Front) 20MP, 4-in-1 Super Pixel, ƒ/2.0 aperture
SCREEN: 6.18-inch 18.7:9 display (2246 x 1080) FHD+
BATTERY: 4000mAh with Qualcomm Quick Charge 3.0
SECURITY: InfraRed Face Unlock + Fingerprint sensor

So why did Xiaomi actually launch a new smartphone brand?

Alvin Tse, Head of POCO Global, said:

POCO stands for ‘a little’— we believe in starting small but dreaming big. As a small outfit within Xiaomi, POCO has the freedom to start from scratch, zeroing in on the product choices and technologies that matter. This is why we have created a smartphone that delivers unbelievable performance, focusing on the core innovations that truly matter, which we believe will resonate with tech enthusiasts.

Apart from the processor, camera, screen and 4,000 mAH battery, people are also excited about the LiquidCool Technology.
With the pairing of Qualcomm Snapdragon 845 SoC with the LiquidCool Technology cooling system, it enables the F1 to deliver sustained peak performance for extended periods. Internal testing shows that this system is 300% more effective than conventional, non-liquid cooling solutions as it allows heat from the CPU to dissipate quickly.

Starting from 30 August 2018, POCOPHONE F1 will be available in two versions at the following pricing:
– 6GB+64GB for RM 1,237*, available exclusively on Lazada; and
– 6GB+128GB for RM 1,428**, available at Authorised Mi Stores and Lazada.

Both versions will come in two colours, Graphite Black and Steel Blue.
*Due to SST implementation, from 10 September onwards, 6GB+64GB version will be priced at RM 1,299.
**Due to SST implementation, from 10 September onwards, 6GB+128GB version will be priced at RM 1,499.

Xiaomi Malaysia will hold a special promotion at the new Mid Valley Authorised Mi Store on 30 August 2018. The first 200 customers to purchase POCOPHONE F1 will receive a free Mi Sports Bluetooth Earphones (RRP: RM 93) and a game holder.

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